Selling on Trendyol: Complete 2026 Beginner's Guide

What is Selling on Trendyol?
Trendyol is Turkey's largest e-commerce marketplace. With over 30 million monthly active users, it offers tremendous opportunities for sellers. In 2026, selling on Trendyol is one of the most effective ways to generate high income with the right strategy.
Steps to Open a Store on Trendyol
1. Application Process
To register on the Trendyol seller panel, you need:
- Tax certificate or trade registry document
- Bank account details (IBAN)
- ID copy
- Signature circular
2. Store Settings
After your application is approved:
- Set your store name and logo
- Make shipping agreements
- Define your return address
- Enter your invoice information
3. First Product Listing
Key considerations when listing products on Trendyol:
- Product title: Brand + product name + important features (color, size, etc.)
- Product images: Minimum 2, ideal 5-7 images. Prefer white background
- Product description: Write detailed, keyword-rich descriptions
- Pricing: Analyze competitors, set competitive prices
Trendyol Commission Rates 2026
Trendyol commission rates vary by category:
- Fashion: 18-22%
- Electronics: 8-12%
- Home & Living: 15-20%
- Cosmetics: 15-18%
- Food: 12-15%
Shipping and Logistics
Two shipping models on Trendyol:
Trendyol Express
- Trendyol's own shipping network
- Lower shipping costs
- Fast delivery advantage
Partner Carriers
- Work with carriers like MNG, Yurtici, Surat
- Make your own shipping agreements
10 Tips to Increase Sales
- Take professional product photos
- Use SEO-friendly titles
- Set competitive pricing
- Respond quickly to customer questions
- Join discount campaigns
- Increase product variety
- Value customer reviews
- Shorten shipping times
- Reduce return rates
- Use automation tools
Automation for Time Savings
The key to success on Trendyol is automating operational processes. With automation tools like Pazaryeri Bot, you can automatically respond to customer questions with AI, manage orders from a single panel, track inventory automatically, and monitor profitability in real-time.
Pazaryeri Bot
Pazaryeri Bot Content Team
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